Straight out of dental surgery, typing this with one hand because the IV tape still feels bad. I want to first apologize to all the copyright holders and trademark owners in this post – blame it on the narcotics. I want to make one thing clear – This is the least exciting part of ExchangeDefender 4.0 which we are kicking off…

Ladies and Gentlemen, thank you for reading my blog.

My name is Vlad Mazek, I’m the CEO of Own Web Now Corp and we make some kickass message hygiene software.

On behalf of my team and months of work, I want to introduce you to LiveArchive 2.0. You can read and listen more about LiveArchive 1 here. The story starts somewhere at a conference far, far away where people explained their Exchange DR strategy as an Exchange server and a set of POP3 mailboxes at GoDaddy. I thought I could do better than that. So we introduced LiveArchive, the realtime repliaca of your email server that had last 7 days worth of email so if your server goes down you can still send and receive mail from your LiveArchive server at ExchangeDefender. We launched LiveArchive last year and while it was a groundbreaking product, we ran into some scaling issues – did you know that ext3 can only handle 32,000 directories? We also ran into demands from our partners and customers for a more versatile storage engine, a more intelligent policy management. LiveArchive isn’t a retarded archive system with store/forward/search, it is a replica of your own mail server environment. People loved it but we wanted to do better and scale.

Now, who do we know that has all sorts of compliance, scalability and policy management stuff figured out?

Oh yeah. Microsoft!

So, starting right now – ExchangeDefender LiveArchive 2.0 is powered by Microsoft Exchange 2007.

Enterprise network, enterprise replication, enterprise eeeeverything.

Packing RAID6 with two on the standby.

Oh, and scratch that 7 day retention period. We’re gonna bump it up a little.

Two weeks? Nah.

A Month? Nah?

90 days? Come on, who needs more than 90 days?

People that got us to this point.

Effective immediately, ExchangeDefender 4 LiveArchive 2 will hold 365 (that’s one (1) year) days of mail.

Oh, did I mention it uses Exchange 2007? Oh yeah. https://livearchive.exchangedefender.com/owa

So I can import all my contacts, tasks, journals and crap and have it there for a year? Yuuuuuuuuuuup.

Now let me introduce you to my good friend Crazy Ligman:

Crazy Ligman: Wow, now how much is this one year of ExchangeDefender 4.0 LiveArchive 2 going to cost you?

$18/month like the Postini and FrontBridge? No friends, we can do better than that.

Do you want me to chop that s***? CHOP IT!

$15/month!

We can do better than that friends. $9.99/mo.

And you know it’s worth it. Year worth of Exchange 2007 hosting alone is over $120.

Say What? Chop it!

$5.00/month.

Crazy Ligman? Chop it!

$2.50/month.

Thats 8 cents a day. That’s $0.00034 an hour. That’s less than a tenth of a penny a minute.

How much does a minute of downtime in your organization cost? More than a penny? Then tell your friends and we’ll send you tw- what?

Did I hear choooooooooooooooooooooopp that sh*****************?

$2. Chop it.

$1. Chop it.

$0.50. Chop it.

$0.25. Chop it!!!!!!!!!!!!!!

$0.10. Chop it!!!!!

$0.01 Chop it!!

$0.005? Chooooop it!

$0.

 

Oh yeah, it’s free.

Free. $0.

That means you won’t have to pay any money for it.

Storage limits? None.

Year worth of LiveArchive, a full enterprise-grade redundant Exchange 2007-powered live replica of your email environment. Free.

You’re welcome.

If you snoozed, you f’ed up. Everyone on ExchangeDefender for Service Providers plan is grandfathered at the old pricing (which is going lower BTW, thank you for your loyalty!) and all the clients you keep on adding will stay at that rate. As for new and interested partners, pricing is going up. At this point we’re neck and shoulders above everyone else in this industry and the best and most profitable parts of ExchangeDefender are yet to come.

Folks… This is what I live for. I grew this business from myself to a ton of employees and thousands of partners around the world. You’ve made me a very wealthy man. It’s payback time. Every day I wake up and with every moment my teams spend at work at OWN we think of ways to better serve your customers and make you more money. That is what a partnership is all about. If you’ve snoozed and missed out, it’s not too late. We’re just getting started.

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