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So, The SBS Show
Posted: 12:59 pm
May 19th, 2006
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SBS Show

I have to admit I'm a little puzzled about the lack of feedback on the changes to the SBS Show. I realize people are busy but since we crossed the 10,000 download mark I feel obligated to ask:

How do you like it?

How do you like the web site?

I've only received one you sold out note from Amy Luby about the sudden commercialization of the SBS Show but honestly it was neccessary. No, I don't like the disclaimer either but truth of the matter is that most people do not download the SBS Show from us or through us - very small part of the population goes to www.sbsshow.com. Most downloads are coming via Odeo, Podzinger, iTunes, Yahoo Music, Tivo and a number of other syndication services. I have no way of telling these people that what they are listening to is not hardcore business IT consulting. Unfortunately, its really just for the stupid ones that we have to put up the disclaimer to begin with… but stupid people hang out in groups and the most eloquent of idiots become lawyers so then we have to put up with liability for something that we gave away for free? Disclaimer stays.

On the ad thing. I thought about that for the long time and here is the deal. If the SBS Show was mostly listened to by the SBS Community this wouldn't be a big deal, we could serve this out of the simple web account. However, Vladville now has 10,000+ daily visitors, tens of thousands of SBS Show downloads and the premium bandwidth costs a lot of money. I've paid up front for the SBS Show to grow but I sink 5+ hours an episode into organizing, producing, editing and publishing the best so it's not like another mindless blog post that you're reading right now. You guys are awesome, many of you have offered to contribute to the show in terms of donations, buying tshirts, etc and most of you said to just make people pay for it. There are three problems with this:

  1. SBS Show gets the enormous distribution because its free and easy to obtain.
  2. Guests are willing to come on for free because they can get great exposure.
  3. It would be against the spirit of why I started the show in the first place.

I'll level with you, I'm doing alright. I do not want the SBS Show to become a business or yet another job - it is a service to the community, the channel for people who have a story to tell it to the others that are in the same role. I don't want to flip it upside down, sell advertising spots, kiss babies, shake hands and have demographics discussions to justify doing this. I'm just a geek. Really, everything else is just a success based on applying the strict work ethic and hardheadness towards what I'm involved in. The SBS Show is an extension of that but if you've listened to the show you know I don't have a bright career as a commercial DJ :) Furthermore, if you've met me you can testify that I've got the face for radio so there goes that TechTV show some of you think I ought to be on.

Point is, this is a free show and I want to keep it available for anybody that is willing to learn and make something of themselves in the SMB world. It also has to cover the costs of at least distribution, so I outright do ask you to support my business which has financed every penny and kb spent on getting every SBS Show episode to the day. If you're getting anything out of the SBS Show I don't think its too much to ask you to consider that when you line up OWN's solutions against the competitors. As always, thank you for your support of the SBS Show and please let me know what we can do to make it better.

23 Comments

Charles M |

To be honest, I liked it. The intro and disclaimer make it sound really professional and the voice quality is awesome. You have to CYA like I’ve been telling you, this is just a growth pain that you need to get over and take this show to the next step.

I still think you ought to have a way for people to buy a subscription of some sort. Nobody appreciates that which they get for free.



mstiller |

Really, I love the whole it’s a small world jingle. I didn’t even notice the whole ad/disclaimer either. Anybody listening to podcasts is fairly disentisized from those things anyhow, its like banner ads: they are up there but I just don’t see them.



Dan K |

I appreciate all the work you’ve put into this for the community. I’m surprised you waited till the latest SBS Show to start doing this.

Without really giving it much thought, I have considered using your guests’ products and services after the exposure you have given them on the show, but never really considered finding out more about OWN’s services until you put the advertising on the show.

After listening to the show on Monday, I filled out the partner enrollment form. I still haven’t heard anything back from OWN. Hopefully this means that you are swamped with new business from the ads!



leeds9 |

Long time listener, first time commenter..

The show is bar none the best in the SMB. I’ve listened to every single episode, bought an mp3 player because of it, three books and it has helped me a ton. I appreciate what you do and will send my customers your way if it helps you keep this up. Its an awesome resource!

Just wanted to say thanks.



CindySee |

I really like the new site now that you mention it. It could use an embedded mp3 player so it doesn’t try to eat up even more ram - I tend to listen to it when I get a chance online since I don’t have an mp3 player yet so it would help if there was a quick way to rewind and fast forward directly on site.

Other than that you rock!



Brian Williams |

I love this show, I love the blog and I can’t get enough of your content. I recently paid money to get more SBS contect from another SBS site and would gladly pay a subscription fee if I could get more and more of your content!



jgoodman |

The show is amazing. I hate the cliche but your last one was truely the best. I love the questions, I love the characters, I love everything about the SBS Show. And no, I don’t mind the ads one bit.

My only question is why you waited so long to sell ads or promote yourself? This show is amazing and you do promote your guests stuff a lot but never your own? Why? None of you really, Chris and Suzan never talk about their companies either?



Grace |

Pardon the ignorant, but which business are you asking us to support? I don’t see you selling anything.



Ed |

The new web site is very cool because it doesn’t have Google ads :) I hate ads, really, I would pay for the show if you would take those down.



Al Gunzman |

Best show ever! don’t get yourself hung up over the disclaimer and ads you are contributing a ton to this community and people worldwide, why is this even on your mind?



vlad |

I own http://www.ownwebnow.com for the person that asked up there.

Guys (and ladies).. thank you so much for your support. I really appreciate it and it feels good to know we’re making a difference out there with what we do.



DonMurphy |

Hey Vlad,

I am a noob in this SBS space. I live in the same backyard as Dana and loved his show. Can’t wait to start buying and using his product for my clients. I was able to learn about that (And a ton more) from listening to that podcast while driving. That helps me tremendously.

I personally don’t care about the ads. I like the female voice at the begining as it adds a bit of variety. Was that Amy?

I also can’t beleive that it only takes you 5 hours per show. That is amazing.

Thanks for going above and beyond the call of duty!



jerz |

Thanks for all your hard work the info on the show is priceless. I would gladly pay $0.99. I know you don’t want to limit your reach but at least let some of us that appreciate the show but can’t do business with you contribute to the growth and expense of running the SBS Show.



Brian |

If it makes you feel any better I’ve listed the the disclaimer and first ad 5 times now…because without fail every time I try and listen to the show the baby starts crying and my speakers don’t go loud enough to hear over him. I’ll have to bring it to the office next week to listen to it fully I guess. In any case, it’s not that bad to listen too so don’t worry about it. Heck you could start offering to sell 15 second blurbs in the show to help cover costs.



happyfunboy |

glad to hear that folks aren’t bothered by the new stuff on the show.

fyi for everybody…

we typically don’t talk about ourselves on the show mainly because…frankly sbs show has never been a “look at us woohoo!” thing.

the whole goal was to be a resource that folks found unique, helpful & relevant.

but if any of you would like more info about vlad, susanne or yours truly…

check out the bio page on the new sbs show site: http://www.vladville.com/sbsshow/about.asp



Sam King |

Awesome show, loved it all and the web site. Comments seem to agree too. Perhaps you should have a forum or survey if you want a more active community around your show.



Accelerated Networks |

SBS Show rules!



cslade |

Love the site, love the podcast.. As for feedback:

- Listing of future/upcoming shows and topics
- Ability to talk back: forum, comments, links
- Promotion of local small business specialists so that visitors can track back to people “in the community” can help them
- SBS Show road tour?
- Other community hosts, not just Vlad & Chris show but true community participation
- More sbsgroups.com plugs and driving listeners to the groups. You talk about numbers a lot but very few come out to group meetings; drive membership, drive attendance; in turn, groups drive sbs show audience
- Championing the small IT shops, not just the “big” names.



vlad |

Ok, wow. I don’t even know where to start but I can say that I cannot disagree with your points more passionately or have less respect for your arguments.

However, we appreciate your feedback and will consider it in future SBS Shows.

-Vlad



Jeff |

Man that is such a beautiful dis. I for one am sick of “test this”, “join this group”, “beta this”, “not supported that” when Microsoft as the second biggest beneficiary is absolutely ignoring it.

I just want you to know that you do such a great service for the community with the blog and podcast and wiki and everything else that I am almost surprised you even bother in the “small” sector. It’s such a value to have someone so skilled and so large show us the ropes so to speak.



Amy |

It’s easier to get motoviated to complain than the compliment. So that you didn’t get any comments on the new format of the show is a good thing. Means everyone likes it or at least that they don’t dislike the changes.

I for one found the disclaimer disappointing and commercials annoying but hey, it’s free. Why should I complain?



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